Seems like in the US we’ve always got to have it bigger and better than the rest so here we go again. Consider first the London Eye standing 443", which opened in 2000, lead to China's Star of Nanchang coming in a 520' which is 30 feet taller which opened in 2006, to the Singapore Flyer measures 541' which was 9 feet taller, which opened in 2008. Drum roll please…Now Las Vegas will have the High Roller which is slated to be 550' tall, 100 feet taller than the London Eye.

Bankrolled by Caesars Entertainment Corp.,the ride as part of its $550 million Linq development, a new outdoor plaza across the street from Caesars Palace. Casers owns more casinos than any other U.S. gambling company.

The outer wheel of the 55-story High Roller ride is scheduled to be hoisted into place Monday. The gargantuan project is now visible from all over the city, including the airport. Early next year, it will be outfitted with 1,500 LED lights, and start its slow spin.

"It's going to be an icon," Project Director David Codiga said. "It's going to be a part of your visit to Las Vegas if you ride it or not. It's more or less impossible not to see it if you come here."

I’m thinking you’ll be able to see it from space

Not to be out done...

A rival company is building SkyVue, a 500-foot observation wheel across from Mandalay Bay at the southern end of the Strip that will feature video screens broadcasting ads. That project is expected to open in mid-2015, according to developer David Gaffin.

Also, Last spring, a group of developers revealed plans for a third wheel — the London Thrill — near the CityCenter complex in the middle of the Strip.

plus,  another monster wheel is looming in New York City, where Mayor Michael Bloomberg announced plans last year for a 625-foot ride on Staten Island's waterfront.