Who knew Joey has his own coffee brand!?

It's a well known fact that college students can only function while buzzing of caffeine. In a smart business move, Aerosmith drummer Joey Kramer took his coffee straight to the consumer last week.

Kramer stopped by the Mercy Hall cafeteria at Saint Joseph’s College for a meet and greet. Saint Joseph’s College was the first college to sell his 'Rockin’ & Roastin’' organic coffee.

Kramer told a star struck lunchtime audience his inspiration to launch his own coffee brand stemmed from the many years on the road. The Portland Press Herald quotes the drummer saying 'for years, on the road, I just couldn’t get a decent cup of coffee. So I decided to do something about it.'

Rockin’ & Roastin’ coffee launched in 2012 and can be found in stores and cafes up and down the East Coast. He plans to open a Rockin’ & Roastin’ coffee house in North Attleborough, Massachusetts this year.

Like the good sport he is, Kramer posed for pictures with about 100 students, signed books, albums and pictures during his one hour visit.

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