Baskin-Robbins and Ben and Jerry’s may brag about having a wide variety of ice cream offerings, but when it comes to choosing a favorite flavor, Americans stick with plain vanilla.

For the second straight year, vanilla is the most popular ice cream flavor, according to a survey of ice cream makers by the International Ice Cream Association.

According to the survey, the top three ice cream flavors are vanilla, chocolate and butter pecan, with coffee, Neapolitan and Rocky Road tied for fourth place.

Did you ever wonder what your favorite ice cream flavor says about your personality?  Probably not, but Dr. Alan Hirsch, the founder of the Smell & Taste Treatment and Research Foundation has.  In celebration of July being National Ice Cream Month, Baskin-Robbins enlisted Dr. Hirsch to identify what select Baskin-Robbins ice cream flavors say about a person.

Here are Dr. Hirsch’s findings:

  • If your favorite flavor is Vanilla, you're more likely to be impulsive, easily suggestible and an idealist.
  • If your favorite flavor is Chocolate, you're more likely to be dramatic, lively, charming, flirtatious, seductive and gullible.
  • If your favorite flavor is, Very Berry Strawberry, you're more likely to be a tolerant, devoted and an introvert.
  • If your favorite flavor is Mint Chocolate Chip, you're more likely to be argumentative, frugal and cautious.
  • If your favorite flavor is Chocolate Chip Cookie Dough, you're more likely to be ambitious, competitive and a visionary.
  • If your favorite flavor is Pralines 'n Cream, you're more likely to be loving, supportive and prefer to avoid the spotlight.
  • If your favorite flavor is Jamoca (i.e. coffee), you're more likely to be scrupulous, conscientious and a moral perfectionist.
  • If your favorite flavor is Chocolate Chip, you're more likely to be generous, competent and a go getter.
  • If your favorite flavor is Rainbow Sherbet, you're more likely to be analytic, decisive and a pessimistic.
  • If your favorite flavor is Rocky Road, you're more likely to be aggressive, engaging and a good listener.

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